We secure what truly matters: Preparedness is the new black in security
From our blog / Article
Cybersecurity and information security have long been shaped by industry trends, technology vendors, and expert opinions—sometimes even driven by fear-mongering. However, a fundamental shift is needed in this approach. Recognizing this need, two industry professionals came together in collaboration with the Fusion Ecosystem to establish a company dedicated to a new, more effective security model.
The founders of Premium Security Associates—Pasi Yliluoma and Sami Isoaho, — bring their own specialized expertise. Together, they set out to redefine the landscape of cybersecurity and information security. Their mission is to shift the focus from reactive defense to proactive preparedness, leveraging the built-in security capabilities of cloud-based platforms to enhance business resilience.
A shared vision
Having collaborated extensively in the past to secure client environments, Pasi and Sami, recognized a need for a fundamental shift in how cybersecurity is approached. They envisioned a model that moves beyond traditional security measures to actively support business success. Through discussions, their vision became clear:
1. Prioritize what truly matters
Security must focus on protecting critical business functions—not just following trends. This requires a preparedness model: knowing what to do when “the fan hits the sh*t” and minimizing the impact.
2. Leverage native security tools
In Finland, Microsoft dominates the cloud market, yet its security capabilities are often underutilized. Maximizing these built-in security features is not only effective but also cost-efficient, providing a compelling business case for organizations.
3. Automate security operations
By automating threat detection and response, organizations can accelerate their security processes, reduce costs, and reallocate resources toward business innovation.
Together, these principles form the foundation of Premium Security Associates. The team is dedicated to securing the right assets, faster and more efficiently—all while keeping security a business enabler rather than an obstacle.
* Our vision: Secure what truly matters.
* Our mission: Make preparedness the cornerstone of cybersecurity.
Meet the founders
Pasi Yliluoma is a seasoned cybersecurity professional with a broad range of expertise. Passionate about security’s role in enabling business growth, he thrives on helping individuals and organizations strengthen their security posture while advancing their operations.
Sami Isoaho is seasoned Microsoft security expert and trainer, with extensive experience securing diverse environments and training hundreds of professionals in the complexities of Microsoft security. While his expertise is deeply rooted in Microsoft technologies, his knowledge extends well beyond them, making him a versatile security strategist.
