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Call or email us

Investments and co-founding

Samuli Savo

+358 50 387 0331

[email protected]

Riikka Uimonen

+358 44 272 5567

[email protected]

Business inquiries

Jussi Siltanen

+358 45 670 9720

[email protected]

Tuike Järvi

+358 40 059 2123

[email protected]

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    AI-Powered Tool at the Core of Advancing Pay Equity – Innovation by Finnish Experts

    From our blog / Article

    Fairness & Friends, a rewards company, and technology company Reaktor are developing a new AI-powered rewards tool. This jointly developed tool will support rewards and HR professionals with becoming compliant with the Pay Transparency Directive, while promoting a fairer and more transparent working life.

    Authors

    Sanni Karikoski

    Sanni

    Karikoski

    COO and Co-Founder

    Fairness & Friends

    Minna Nylander

    Minna

    Nylander

    CEO and Co-Founder

    Fairness & Friends

    feature image

    As pay transparency increases, the quality of data is at the core

    Changes in regulation and increasing competition for talent are placing new demands on companies to develop their compensation and reward practices. Companies must better understand their current situation and improve compensation to meet both regulatory and labor market expectations.

    The Pay Transparency Directive, which is currently one of the most discussed topics in the field of rewards, requires organizations to analyze and report their salary data in more detail. As the level of reporting detail increases, we are also becoming aware that unexplained pay gaps remain a persistent problem in many workplaces. While progress has been made, achieving pay equity at the societal level has been slow.

    At an organizational level, unexplained pay gaps create feelings of injustice, reduce job satisfaction, and can even jeopardize a company’s competitiveness—particularly from an employer branding perspective. High-quality salary data is the foundation of all analysis and the development of fair compensation.

    Tackling Complex Problems Together

    At Fairness & Friends, we have had a long-term ambition to build a tool that genuinely makes working with rewards cases less problematic. We want to meet the reporting needs and increase the reliability of data. Language models open new ways to structure informal documents and create a solid foundation for analysis and planning. The tool we are developing together is a great example of how technological expertise and deep knowledge of the subject area can successfully be combined.

    Thus, we, the founding partners of Fairness & Friends, Minna Nylander and Sanni Karikoski, could not be more excited about this collaboration where Reaktor became a shareholder of Fairness & Friends through the Fusion Ecosystem.

    The fact that we feel that we are working on the right things with the right people is incredibly important when building something new in a field as established as rewards is today.

    About the
    Authors

    Sanni Karikoski

    Sanni

    Karikoski

    COO and Co-Founder

    Fairness & Friends

    Sanni is COO and Co-Founder of Fairness & Friends Rewards Company with nearly two decades of experience in rewards management across global organizations in Finland and Sweden. Sanni’s passion lies in fostering pay equity, inclusive communication, job evaluation and job architecture. She is dedicated to optimizing organizational structures and fostering fair and transparent compensation practices.

    Minna Nylander

    Minna

    Nylander

    CEO and Co-Founder

    Fairness & Friends

    Minna is CEO and Co-Founder of Fairness & Friends Rewards Company. She is a skilled rewards consultant, lecturer, writer and researcher, with nearly 20 years of experience within rewarding. She gets enthusiastic about developing employee remuneration practices, promoting equality, knowledge sharing and impactful communication.

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    know more?

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